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Hello world, I’m Yunzi

I create meaningful experience and make products more human

I have 2+ years of experience bringing project through end-to-end product development cycle, from brief to launch. To date, I have shipped 4 impactful products and 2 proofs-of-concept.

*Photos below are intentionally rendered in a lower quality to protect NDA contents.

Plan product strategy

To kickstart a project, I join the initial kickoff meeting to understand product visions, capture business needs and align project scopes with the clients. I collaborate with the team to develop a project plan containing a design timeline and design activities.

Deliverables: design process framework

Research for insights

At the early stage of a project, I conduct qualitative user research to discover pain points and user needs. We unpack customer journeys to explore areas of opportunities that have high business impact. I also collect and synthesize data from existing applications or documents to standardise product wordings.

Deliverables: persona mapping / as-is customer journey mapping / user scenarios / storyboarding / research findings documentation

I communicate design solution and align IT-business strategies using wireframes / prototypes. My designs are user-tested, data-driven and technically feasible under various constraints.

Ideate design concepts

I facilitate co-creation workshops and design sprints with clients to explore the solution space. At the end of the workshop, we conceptualise a wireframe set and create alignment amongst business users. Here, I pull in developers to evaluate technical feasibility.

Deliverables: ‘How Might We’ statements / wireframing / to-be journey mapping / storyboarding / sitemap / product backlog / user stories

Prototype design solution

Using research findings to guide design decisions, I create clickable prototype(s) in Adobe XD to demonstrate streamlined workflows and new features. At times, I code interactive prototypes in HTML5 and CSS3/SCSS. I always design with consideration of implementation scalability.

Deliverables: mockups / prototype / other visual assets / style guide / design specs

I am delivery-focused and help business set priorities for IT to execute project development. I have collaborated with both offshore and local development teams.

Validate and iterate design

Once a screen flow is prototyped, I conduct usability testing with end-users and facilitate design reviews with clients to validate workflows and interfaces. I also invite the developers to bring in technical perspectives. After compiling all insights, I give practical design recommendations to the Product Owner and iterate the solution.

Deliverables: UT discussion guide / task-scenario deck / usability report

Develop usable product

At the end of each design sprint, I handover design deliverables and communicate design intent to the development team. I oversee projects from a holistic point of view and ensure consistency on design patterns throughout the Agile development cycle.

Deliverables: user stories (Jira) / front-end coding (HTML & CSS) / UAT test script / user guide

I have worked with clients in the public sectors, commercial businesses and internal digital transformation. Clients include MINDEF, Singapore Pools, Singtel, NCS, HPB, MOE and more.

Digitising the medical requirements for aircrew

Identity verification using 3-step eKYC solution

Let’s solve problems!